Cate Hargrove

Vice President

Cate is a strategic researcher driven by the desire to understand, simplify and demystify the many challenges facing industries today. She’s skilled at distilling complex findings into actionable insights and is obsessive about the continuously evolving consumer landscape.
Having worked on both the client and agency sides of research, Cate brings a unique perspective and understanding to her clients’ needs. She spent over a decade on in-house insights teams in Media and Entertainment before finding her calling within agencies, where she provides an empathetic approach to detangling nuanced insights.
Prior to joining Quadrant Strategies, Cate was a Research Director at 2CV, a global insights firm, specializing in Tech, Entertainment and B2B. She’s experienced in comms evaluation, product development and has a deep background in UX research where she enjoys digging in with the target audience to uncover opportunity.
Cate earned her Bachelor’s in Media Management and Sociology from CSU Northridge. She is originally from Los Angeles where she currently resides.